InstaBrand: Develop a branded Instagram presence with Mr. Pichon

July 11th

First meet: First meet would be a presentation. Definition of branding, objective and importance with some case studies. Explaining the steps for developing a mood board and its importance to define and maintain aesthetics in IG.

July 18th

Second meeting: Second meeting would be on the Instagram platform and instead of presentation, it would be a screen sharing showing the following: Types of IG accounts (personal, business, creators) Parties (description, highlights, contacts, content, link and linktree), and tools: Timeline (photos, videos, reels) IGTV and series, Stories (Filters, link, stickers, pencil, text) Lives and Metrics. Followed by a Q&A to discuss what has been taught and any additional doubt.